Motortocht Noord Vietnam

The travel and lifestyle blog What About Her is started about 16 years ago by Laura Coolen. She owns a content- and communication agency and an international hotspot guide as well. Being an influencer with a broad exposure, Laura works together with a large
range of different companies including tourism offices, airlines, travel and hotel organizations, restaurants, PR agencies and various
lifestyle and fashion brands. What About Her is regularly mentioned in the on-and offline media and has won an award. Contact What
About Her for a comprehensive media kit.

Around 4+ articles appear weekly on What About Her. Inspiring travelogues and travel stories, the beautiful places on Earth, the essential hotspots, personal stories, lifestyle articles, interior and fashion tips and more inspiration. Personal and honest with an
eccentric twist. Everything is accompanied with professional photography.

Work together

Press trip or invite?
Placement on The Boho Guide?
Placement on What About Her?
Influencer campaign?
Destination marketing?
Brand marketing?
Professional photography?
Content creation?
Cup of coffee?

Contact Laura via the contact form or send an e-mail to to discuss the possibilities!


Countries: hotels & tourism boards (selection)
Aruba, Australia, Barbados, Belgium, Belize, Canada,
Curaçao, Germany, United Kingdom, France, Philippines, Finland, The
Gambia, Greece, Hong Kong, Ireland, Iceland, India, Tyrol, Jamaica,
Indonesia, Croatia, Japan, Latvia, Morocco, Namibia, Jordan, New Zealand,
Norway, The Netherlands, Nepal, Scotland, Slovenia, Spain, Portugal,
Taiwan, Thailand, Turkey, Vietnam, South Africa, Sweden – and many more.

Airlines (selection)
Jet Airways, Turkish Airlines, Cathay Pacific, Transavia, Iceland Air, Malaysian Airlines, Air Asia – and many more.

Brands (selection)
Fjallraven, Teva, Sunny Cars, Protest, Nomad, AirBNB, Loavies, Zalando, Canon, Nikon, Coca Cola, Noosa, Trivago, Zoover, TripAdvisor, Samsonite, BY-BAR, Kindred Spirits, Free People, FonQ, Wehkamp,, Kistenkoning, Sissy Boy, American Vintage, YogaIbiza,, Odd Molly, Droomparken, Novasol – and many more.